Open Up To Mail is a campaign promoting the creativity,
success and effectiveness of direct mail.

OPEN UP TO MAIL is a campaign promoting the creativity, success and effectiveness of direct mail.

Open Up To Mail is an awareness campaign, if you like, calling all designers, agencies, marketers and interested people to be re-inspired by the power of direct mail. It’s touchy, it’s feely and it delivers results. It can be bespoke and highly customised or it can be personalised with meaning, direct mail is one of the hardest working channels around and is on the increase as brands explore it’s strengths.

The Open Up To Mail campaign is funded by The Real Media Collective a coalition of industry members who want to yell from the rafters about the success of direct mail and how we are only limited by our imaginations. Check out our Supporters page to learn more about our contributors and sponsors.

Get in touch, send us a letter (we’ll read it!) or do the same old same old and email away

MAIL  WORKS.
But don’t just take our word for it.

Check out some of our latest case studies below demonstrating successful direct mail.

Results, ROI and consumer engagement delivered through a strong channel with intelligent data insights and engaging creative.

MYER - YOUR PASS TO PLAY

65,000 consumers offered exclusive rewards

SPOTLIGHT

97% sell through rate

MY BEAUTY SPOT

$1M sales uplift achieved

DAN MURPHY'S

350,000 customers selected to recieve the buyers guide

NUTRIMETICS - CHRISTMAS

$6M in total sales achieved

PRINCESS CRUISES

52% increase in ROI

DAVID JONES

6% sales uplift achieved

Action Words

We are limited only by our imaginations and our Agency supporters are kicking goals with their strategic and creative thinking for direct mail and marketing campaigns. This month we are celebrating ActionWords, who are well known for their creative genius.

ActionWords is a Melbourne based marketing agency focused on key content and using language as the connector to inspire and engage your customers. To bring your direct marketing campaign to life look no further than ActionWords to shape your messaging.

www.actionwords.com.au